Top 5 Social Apps Performance in Israel Q2 2022

In Q2 2022, the top 5 social apps in Israel—TikTok, Facebook, Instagram, Me - Caller ID & Spam Blocker, and X—exhibited diverse trends in weekly downloads, revenue, and active users. Data from Sensor Tower provides a comprehensive overview of these trends.

TikTok from TikTok Pte. Ltd. saw a steady decline in weekly revenue, starting at around $146K at the end of March and ending at approximately $126K by late June. Downloads fluctuated, peaking at 40K in the first week of June. Active users remained relatively stable, with slight increases and decreases, ending the quarter at about 3.81M.

Facebook by Meta Platforms, Inc. experienced a varied revenue trend, starting the quarter at $8.6K and ending at $6K. Downloads were consistent, ranging between 18K and 25K, with a slight dip in late April. The active user base was stable throughout the quarter, fluctuating around 5.6M.

Instagram from Instagram showed minimal revenue, peaking at $44 in late April. Downloads increased steadily, reaching nearly 30K in early June. Active users remained stable, hovering around 4.6M, with minor fluctuations throughout the quarter.

Me - Caller ID & Spam Blocker by NFO LTD had consistent revenue, peaking at around $21K in mid-May. Downloads were steady, with a notable spike to 30K in early April. Active users showed minor fluctuations, ending the quarter with approximately 1.08M.

X from X Corp. displayed varied revenue, peaking at $159 in mid-April. Downloads fluctuated, peaking at 14K in late April. Active users showed a slight increase, ending the quarter at approximately 997K.

For more detailed insights, visit Sensor Tower.